Analyst claims Microsoft and Google have told execs sent to South Korea to meet Samsung and SK Hynix: Ready to get fired if you fail to…
Microsoft and Google are reportedly threatening their procurement executives with termination if they fail to secure critical memory chip supplies from Samsung and SK Hynix, according to industry analyst reports. The intense pressure reflects the severity of the global memory shortage that has sent RAM prices soaring and left AI companies scrambling for components.
Citrini Research analyst Jukan (@jukan05 on Twitter) highlighted reports that purchasing executives from major tech companies are now “practically stationed” in South Korea, desperately negotiating with the country’s semiconductor giants.
