Speed and context will define the future of search
By
Binu Mathew
Ashutosh Kulkarni sees search entering its most critical phase with AI. Since becoming CEO of Elastic, a Dutch-American software company, he has led its expansion into high-growth markets like India, now its second-largest base, while driving innovation in semantic search, cybersecurity, and observability. In this interview, he speaks to Sudhir Chowdhary about AI’s rapid adoption, the evolving role of search, and India’s potential as both a market and a talent hub. Excerpts:
