Airtel widens Arpu gap with Jio, buoyed by premium customers, improved service
Bharti Airtel, India’s second-largest telecom operator by market share, pulled further ahead of its larger peer Reliance Jio in what it earns from each customer during the September quarter, buoyed by premium customers joining its network and a steady focus on better service quality.
Airtel, which has an industry-leading average revenue per user (Arpu) of ₹256 per month, saw a 2.4% sequential increase compared to Jio’s 1.2% growth, which took its Arpu to ₹211.4 at the end of September quarter.
