Talking to Meta’s AI? Your chats will soon decide which ads you get

Meta is ramping up its artificial intelligence efforts, and as a part of its AI infrastructure, the Mark Zuckerberg-led tech giant has made available the option of its AI chatbot to users. The Meta AI chatbot is available all across Meta Platforms, including Facebook, Instagram and WhatsApp.

Now, Meta will use your conversations with its AI chatbot to get even better at selling you things by personalising your feed.