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    NewspapersTelecomThe Financial Express

    WhatsApp’s India push: Spam out, services in

    Binu Mathew
    By Binu MathewSeptember 29, 2025

    From blocking pesky sales calls to booking metro tickets, WhatsApp is taking steps to be more than just the world’s biggest chat app. Its business platform – WhatsApp for Business – is tightening guardrails against spam, doubling down on government partnerships in India, and leaning on Meta’s AI to make interactions smarter and multilingual.

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