The physics of business: Online betting on offline future
When PhysicsWallah started in 2016 with Alakh Pandey’s whiteboard lessons on YouTube, the promise of edtech was scale without infrastructure. A smartphone, an Internet connection, and a good teacher — that was the pitch. Fast forward to 2025, the same company is raising money to build classrooms, hire landlords, and compete with traditional coaching centres. Somewhere along the way, the logic flipped: offline is now the big growth driver.
