A technology which has already seen billions of investments, but yet to pay off. That’s AI

Nearly four decades ago, when the personal computer boom was in full swing, a phenomenon known as the “productivity paradox” emerged.

It was a reference to how, despite companies’ huge investments in new technology, there was scant evidence of a corresponding gain in workers’ efficiency.
Today, the same paradox is appearing, but with generative artificial intelligence. According to recent research from McKinsey & Co., nearly 8 in 10 companies have reported using generative AI, but just as many have reported “no significant bottom-line impact.”