YouTube starts rolling out AI-powered age verification for teens in US: How it will work

YouTube has announced that it is set to implement new machine learning technology to better distinguish between teen and adult users in the US, aiming to provide more age-appropriate content and enhanced safety protections. According to the company, this rollout, beginning with a small set of US users over the next few weeks, marks a significant step in YouTube’s long-standing commitment to supporting kids, teens and families online.

“Over the next few weeks, we’ll begin to roll out machine learning to a small set of users in the US to estimate their age, so that teens are treated as teens and adults as adults,” youTube said, adding, “This technology will allow us to infer a user’s age and then use that signal, regardless of the birthday in the account, to deliver our age-appropriate product experiences and protections.”