Freshworks joins McLaren F1 as official partner

Freshworks has entered a multi-year agreement with McLaren Racing, becoming an Official Partner of the McLaren Formula 1 Team. As part of the partnership, McLaren has deployed Freshworks’ IT service management tool, Freshservice, to streamline IT services and improve productivity.

The AI-powered platform helps McLaren manage global IT operations more efficiently, particularly during the demanding race calendar. It aims to simplify service requests and enhance operational effectiveness across the team.

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