How GenAI’s powering a second app boom
Generative AI is shaping our mobile experience with LLM-powered apps increasingly becoming mainstream. And ChatGPT is not the only app leading the charts. The global mobile AI app market saw 3.3 billion downloads in 2024, a 26% growth on-year.
Total in-app purchases grew 51% reaching $3.3 billion. India led the world in downloads, accounting for 21% of the global total, whereas North America dominated revenues, contributing 47% of global earnings.
