PC penetration doubles since Covid-19 to 15% households in 2024

Household PC penetration in India has nearly doubled since the Covid-19 pandemic, rising to 13-15% in 2024 from 6-8% in 2019. Annual consumer PC shipments surged to seven million units from four million over the same period, IDC data sourced by ET showed.

Analysts said the market is undergoing a structural transformation beyond the temporary pandemic-induced surge, driven by refresh cycles, greater financial accessibility, and excitement around AI PCs in mid-tier prices. However, there is a lot of ground to cover, they added.