“We want to make Search so effortless you can ask anything,” as AI Mode launches in India, Google explains how it moves beyond traditional search

In India, where Google is practically a verb and the gateway to the internet for hundreds of millions, AI Mode is now making its way to users. Tucked inside the familiar Google interface, the feature greets queries with something more conversational and curated than the usual blue links. Ask it where to eat, what to do, or even how to feel about a new trend, and the chatbot-style AI will serve up a smartly written response, often complete with links, summaries, and context.

“We want to make Search so effortless you can ask anything,” says Hema Budaraju, VP of Product Management at Google Search.

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