TRAI launches pilot project for Digital Consent Management, aiming to curb spam
New Delhi [India], June 16 (ANI): Having observed that a large number of spam complaints are made by the customers against the business entities from whom the consumers have earlier purchased goods or services, TRAI has launched a pilot project for Digital Consent Management in partnership with RBI and banks.
On investigation of spam, TRAI came to the conclusion that such business entities often claim that they possess the consent of the consumer for receiving commercial calls and messages.
