Rapido’s disruption bid faces uphill road in food delivery
While Rapido is eyeing a disruption of the entrenched Zomato-Swiggy duopoly in the food delivery space by offering a model where online prices remain the same as offline, analysts remain sceptical about the feasibility and sustainability of this approach.
The ride-hailing platform plans to leverage its existing fleet of 3 million riders and previous experience with ONDC and Swiggy to build a separate food delivery platform.
