Zee picks up stake in content start-up; to launch new app

Zee Entertainment (Z) has entered into a strategic equity partnership with content and tech start-up Bullet, co-founded by serial entrepreneurs Azim Lalani and Saurabh Kushwah, it said on Monday. While Zee has picked up a stake for an undisclosed investment, the partnership with Bullet is the first post its transformation into a content and technology company last month.