Microsoft integrates AI shopping into Copilot app, bringing price tracking and smart comparisons

Microsoft has launched Copilot Shopping, an AI-enhanced shopping experience built into its Copilot app for web and mobile users, offering a streamlined end-to-end purchasing journey powered by artificial intelligence. The new feature is also expected to arrive on AI-powered desktop PCs in the near future.

Announced during Microsoft’s 50th anniversary celebrations, Copilot Shopping aims to transform the way users discover, compare, and buy products online.