Why iPhone 18 launch schedule could work in Apple’s favour: 3 big reasons

Apple launches all of its mainline iPhones in September. This has been the case for several generations now, and September has become synonymous with iPhone launches in the tech world. However, according to recent reports, this may no longer be the case, starting with the iPhone 18 series.

This is because, as per popular insiders with accurate records like Ming-Chi Kuo, Apple may launch the iPhone 18 Pro models and the iPhone 18 Air in September of 2026, while potentially choosing to launch the base iPhone 18 alongside the iPhone 18e in the spring of 2027. This would mean there would be around a six-month difference between the two launches.