India achieved $2-billion impact for Netflix

Streaming giant Netflix generated a $2-billion economic impact from its India investments in three years, the company’s co-CEO Ted Sarandos said on Saturday, highlighting how the firm had leveraged the country’s digital potential after the Covid-19 pandemic.

Speaking at the Waves Summit in Mumbai, Sarandos said the company had created 20,000 cast and crew jobs from its productions in India between 2021 and 2024, stepping up its effort after things got back to normal post-pandemic.