‘India must set clear AI rules, promote local content’: Ashwini Vaishnaw

Information and Broadcasting Minister Ashwini Vaishnaw on Friday addressed key issues shaping India’s media landscape, including the need for clear regulations on the ethical use of artificial intelligence and measures to promote locally produced content through incentives.

Chairing the Global Media Dialogue at the World Audio, Visual and Entertainment Summit (WAVES) in Mumbai, he stressed the importance of local content production, and collaboration between the government, industry and creators for greater focus on local stories.