$900M in Q3, but …: Apple CEO Tim Cook on costs that Tariffs will add

Apple CEO Tim Cook has revealed that the company expects tariffs to increase its costs by approximately $900 million in the third quarter. Cook made this announcement at Apple’ earnings call. Along with this, he also discussed the financial impact of the current trade policies on the company. Cook also mentioned that Apple experienced limited impact from the recently imposed US tariffs in the March quarter. However, the Q3 estimate is based on the present global tariff rates. He cautioned investors against using this estimate to predict future quarters, citing “unique factors” that benefit the June quarter.

Apple CEO Tim Cook on the $900 million figure