AI tools helping retailers upsell faster: Zebra Technologies

Retailers in India are turning to artificial intelligence and real-time data tools to avoid stockouts, boost sales, and meet customer expectations, Thiruppathi Subramaniam, senior regional sales manager, India & Subcontinent at Zebra Technologies told FE.

“If we’re going to a large supermarket during peak hours, chances are a few items may be missing because a previous customer picked them up. Now, with cameras monitoring shelves, the system can do auto shelf fulfilment, reorder from the back end, and even check the backroom. This means I’m upselling faster than ever,” said Subramaniam.