Axis mutual fund uses ONDC to reach underserved, remote investors

Axis Mutual Fund has partnered with the government-backed Open Network for Digital Commerce (ONDC) to offer its mutual fund schemes through the digital platform. This move is aimed at making investments more accessible, especially for individuals in underserved and remote areas of the country.

ONDC, launched by the Ministry of Commerce, is designed to create an open network for digital commerce providing wider access for both buyers and sellers.