Amazon to not charge referral fee from sellers on products under Rs 300

E-commerce major Amazon India on Monday announced zero referral fees on over 1.2 crore products on its platform that are priced below Rs 300. The move is aimed at supporting small businesses and boosting the growth of sellers on Amazon, a company statement said.

Referral fees are a commission that sellers pay to Amazon for each product sold. “By eliminating referral fees on crores of products and reducing shipping costs, we’re making it more lucrative for sellers to sell on Amazon.In. This initiative supports seller growth on Amazon by enabling them to offer a wider selection and present more competitive