YouTube partners with global content creators for youth digital wellbeing

YouTube has joined forces with over a dozen regional content creators and distributors across ten countries to launch the Youth Digital Wellbeing Initiative, CEO Neal Mohan announced Tuesday. The collaboration aims to develop high-quality, age-appropriate content for young users worldwide.

The initiative builds upon YouTube’s existing youth-focused offerings, including YouTube Kids and supervised experiences, while establishing new industry standards for online content targeting children and teenagers.