MakeMyTrip launches Collections, a new AI-powered tool: All the details
MakeMyTrip has introduced ‘Collections’, an AI-powered feature designed to make hotel and homestay discovery simpler, smarter, and more personalised. According to the company, ’Collections’ aims to address this challenge by leveraging Generative AI (GenAI) and deep traveler insights to categorize stay options into curated themes, helping users find accommodations that best match their travel needs and preferences.
The AI-driven model analyses past search intent, bookings patterns, and customer reviews to deliver an intuitive and hyper-personalized experience.