Quick Commerce accounts now for 70-75 pc of total e-grocery orders, up from 35 pc in 2022: Report
By
Binu Mathew
New Delhi [India], March 12 (ANI): Quick commerce is rapidly transforming the online grocery market, now accounting for 70 per cent -75 per cent of total e-grocery orders, according to a recent report by Bain & Company.
The report also highlighted that this marks a significant increase from around 35 per cent in 2022. The shift has been driven by strong execution, rising incomes, a wider range of available products, and the growing demand for convenience.