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ITNewspapersThe Tribune

In the Age of AI, Cycle Pure Agarbathi Celebrates ‘Her Intelligence’ (HI) in its Latest Campaign

Binu Mathew
By Binu MathewMarch 11, 2025

Bengaluru (Karnataka) [India], March 10: As the world debates the rise of Artificial Intelligence and its impact on humanity, Cycle Pure Agarbathi, the world’s largest manufacturer of incense and prayer products, chooses to celebrate something far more enduring–Human Intelligence; more specifically, Her Intelligence with an innovative campaign.

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