Paytm teams up with Perplexity to bring smarter transactions to India

India’s leading fintech company, Paytm (One 97 Communications Limited), has announced a partnership with AI startup Perplexity to integrate AI-driven search capabilities into its platform. This collaboration aims to enhance financial literacy and accessibility for millions of users by providing real-time, AI-powered insights within the Paytm app.

The integration will enable users to ask everyday financial questions, explore topics in their local language, and make informed financial decisions. This marks a significant step toward leveraging AI to simplify digital transactions and provide personalised financial assistance.