Tata Play, Airtel Digital TV in merger talks as DTH industry struggles amid streaming boom

Mumbai: The Tata and Bharti groups are finalising a merger between their loss-making direct-to-home (DTH) businesses, Tata Play and Airtel Digital TV, respectively, said people with knowledge of the matter. This comes as Indian consumers are cutting the cord and migrating to digital platforms for video consumption and live streaming.

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