Airtel, Jio and Vi launch ’Value’ plans, but affordability in question over pricing

In a move aligned with recent guidelines set out by the Telecom Regulatory Authority of India (TRAI), leading telecom providers Bharti Airtel, Reliance Jio, and Vodafone Idea (Vi) have unveiled new voice and SMS-only prepaid plans, reported HT.

These launches, however, have sparked debate, with critics questioning their affordability—especially for elderly users and rural populations, the demographic the new regulations aimed to assist.