Samsung enjoys competition from rivals in India, trying to become AI ecosystem provider: JB Park

Leading smartphone manufacturer Samsung said it enjoys the competition from its rivals in India, one of its largest markets, where it is not only focused on mobile and AI technology but also trying to become an ecosystem provider, said J B Park, President & CEO of Southwest Asia on Tuesday here.

Samsung expects 2025 to be a “bigger year for the Indian smartphone industry” and the company is well prepared for it, he said. Currently, Samsung is facing challenges from Apple in the super-premium smartphone segment, priced over USD 800 and from Chinese handset makers in the USD 400-600 category.