How Amazon’s biggest seller is ready to take on Blinkit, Swiggy and others

Amazon will soon launch its quick commerce service, Tez in India. The e-commerce giant has already begun testing its quick commerce pilot with staff in Bengaluru. Now, an Economic Times report says that Amazon’s largest seller Cocoblu Retail has created a new entity called Cocoblu Quick Commerce to focus on fast deliveries. The report says that the recent filings with the Registrar of Companies (RoC) reveal that its parent company, Rattan India, has renamed an existing entity and shifted its focus from wholesale to retail to emphasize quick commerce.