Why it pays to keep tradition alive for GenAI

The technology world is gung-ho about generative artificial intelligence. But large enterprises, startups and researchers have come to realise that generative AI is not a silver bullet, and the real potential of AI can be achieved by marrying traditional machine learning techniques with new large language models. In fact, AI has very much existed, matured and delivered immense business value for more than a decade before ChatGPT was launched in 2022, especially to India’s startup ecosystem. Amid the raging GenAI hype, experts say the potential of traditional AI and machine learning tech will continue to be relevant, and can deliver incremental benefits when combined with GenAI.