TikTok raises alarm: 29% Ad revenue loss & millions of users at risk from shutdown

TikTok and its parent company, ByteDance, are escalating their legal battle by petitioning a federal appeals court to block a law that could lead to the app’s ban in the United States. The move seeks to prevent enforcement until the US Supreme Court reviews their challenge to the statute, which was recently upheld by a three-judge panel.

Law’s impact and shutdown threat

The law mandates that ByteDance divest its ownership stake in TikTok or face a potential ban. If enforced, TikTok has warned that the app would likely shut down by January 19, 2025, impacting over 170 million US-based users.