Amagi acquires Argoid AI to enhance AI-powered content automation and viewer engagement for OTT platforms

Amagi, a Bangalore-based SaaS technology company specialising in broadcast and connected TV, has announced the acquisition of Argoid AI, a company developing AI tools for content recommendation and programming automation for OTT platforms.

Argoid AI’s solutions include algorithms designed for real-time programming decisions and content recommendations. These tools aim to improve channel operations and increase viewer engagement.