In India’s two-horse telecom race, a laggard picks up pace
By
CS Mathew
Bharat Sanchar Nigam Ltd (BSNL) is gathering pace in India’s telecom sector dominated by two large players, Reliance Jio and Bharti Airtel, while the third, Vodafone Idea, is dragged back by debt and losses. The state-owned telco is wooing subscribers to claw back market share, launching a slew of new offerings and initiatives, ranging from spam blockers to automated SIM kiosks and direct-to-device services.