Indian wearables market declines for 2nd straight quarter by 20.7%: IDC

Despite the festive season, India’s wearables device market—including smartwatches, smartbands, and earwear—declined for the second consecutive quarter by 20.7 per cent year-on-year (Y-o-Y) to 38 million units in the third quarter (Q3) of calendar year (CY) 2024, according to a report by the International Data Corporation (IDC).

Analysts attributed this downturn primarily to a reduction in new product launches and a cautious inventory strategy, even during the festive season.