Quick commerce hottest category: Swiggy co-founder

BENGALURU: Quick commerce is the hottest category with its fast growth, large TAM (total addressable market), as the category can be $30-$50 billion in four years, supported by strong CAGR, said Swiggy co-founder and group CEO Sriharsha Majety.

Ahead of the company’s IPO, to be open for subscription from Wednesday, Majety told reporters here that quick commerce is a generational opportunity that we have in front of us.