Samsung leads phone market in value terms

NEW DELHI: Samsung secured the top spot with a 23% market share in terms of value in India during the third quarter of 2024 (July-Sept), closely followed by Apple at 22%, according to Counterpoint Research.

Vivo ranked third with 15.5%, Oppo came in fourth at 10.8%, and Xiaomi at 8.7%. In terms of shipments, Vivo reclaimed the top position with a 19% market share, followed by Xiaomi at 17%. Overall, India’s smartphone market saw a 3% year-over-year growth in volume and 12% YoY surge in value, reaching an all-time record for a single quarter.