India smartphone market value surges by 12% in Q3, led by Samsung, Apple: Counterpoint
By
CS Mathew
NEW DELHI: The India smartphone market grew by a staggering 12% year-on-year in Q3 2024, hitting an all-time record high for a single quarter, driven by the premiumisation trend as more consumers purchased expensive, artificial intelligence (AI)-enabled smartphones from the likes of Samsung and Apple, according to the latest report released by Counterpoint Research on Wednesday.