Apple sharply cuts back on Vision Pro production: Report

Apple, opens new tab has sharply scaled back its Vision Pro production since early summer and could stop making the existing version of the mixed reality headset by year-end, The Information reported on Wednesday, citing people involved in building its components.

Sales for the device have been waning after initial enthusiasm following its launch in February, due to the headset’s hefty price tag and competition from cheaper options, including Meta Platforms’ opens new tab Quest.