Strategies need AI infusion

For decades, strategy has been anchored in industrial economics, where two fundamental truths have dominated corporate thinking. First, a company’s position within an industry determines its fate. Second, equilibrium is the natural state, with change seen as an occasional disruption — what economists call “punctuated equilibrium”. Innovation, in this context, was an aberration rather than a core activity for businesses. Going by the abysmal pace of innovation in India Inc., clearly the old world still rules.