Meta launches AI-edited video Ads on Facebook and Instagram

Meta has announced the introduction of AI-edited video ads on its platforms, Facebook and Instagram. This feature allows advertisers to convert static images into dynamic videos, providing a fresh way to engage users as they scroll through their feeds.

Picture this: you’re scrolling through Instagram and stumble upon a vibrant ad for a local bakery. Instead of a static image of a delicious chocolate cake, you see the cake being sliced, with frosting swirling and sprinkles falling playfully. Thanks to Meta’s new AI animation tool, this once-static image is brought to life, captivating your attention and making the treat seem even more irresistible.

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