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Meta must limit data use for targeted advertising, rules top EU court

Binu Mathew
By Binu MathewOctober 5, 2024

Meta Platforms must restrict the use of personal data harvested from Facebook for targeted advertising, Europe’s top court ruled on Friday, backing privacy activist Max Schrems.

Schrems took his grievance to an Austrian court, saying he had been targeted by advertisements as a result of Meta’s personalised advertising based on processing personal data.

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