Google partners with Muthoot Finance for gold loans to small business merchants

Google for India 2024: Google India on Thursday announced its partnership with gold loan non-banking financial company (NBFC) Muthoot Finance to enable gold-backed loans for small business merchants and consumers, particularly in rural India, via its payment app Google Pay. The partnership, announced at this year’s Google for India event, is expected to help small businesses leverage gold assets to fund their working capital needs and growth.