Meesho festive sale: Day 1 orders double from last year

E-commerce major Meesho, which began its flagship annual festive sale on Friday, saw day one orders doubling compared to last year and clocked more than 3 times its daily order volume, the company said.

Nearly 65 million customers visited the platform on the first day of the sale across categories like fashion, beauty and personal care, home and kitchen, and electronic accessories. On an average, Meesho sold 506 kurtis, 376 sarees, and 360 kids’ wear items every minute, it said.