US vs Google ad tech trial: What is “parking” that YouTube CEO Neal Mohan explained during hearing
By
Isha Sharma
The US vs Google advertising hearing entered the second week on September 16. The ongoing antitrust lawsuit, filed by the US Department of Justice (DOJ) against Google in 2023, focuses on Google’s alleged dominance in the digital advertising technology (ad tech) market. The trial kicked off with YouTube CEO Neal Mohan testifying that Google’s success is driven by innovation and not by crushing rivals.