Decoding Apple iPhone 16 pricing in India; why it bucks generational inflation?

It is an unwritten rule. Annual, often even lesser timespan, smartphone upgrades tend to translate into heavier price tags. Be ready to pay more? Examples aplenty, in recent memory too. The Samsung Galaxy S24 Ultra launched at ₹1,29,999 onwards, compared with ₹1,24,999 for the Galaxy S23 Ultra, a year before. Another perspective with Google’s Pixel 8 Pro’s ₹1,06,999 pricing that’s since seen a significant jump to ₹1,24,999 for a similarly spec-ed successor, this year’s Pixel 9 Pro XL. In this business environment, Apple has bucked that trend with its latest iPhone 16 portfolio, which is now live for pre-orders in India.