Smartphone retailers request price parity to Apple, Samsung and other phone brands

Mobile phone retail chains in South India such as Sangeetha Mobile, Poorvika and Big C amongst others have jointly reached out to smartphone brands like Samsung, Apple, Vivo, Oppo, Xiaomi and Realme on Tuesday requesting the brands to maintain price parity and the same promos across online and brick-and-mortar stores during the upcoming festive season.