Over 40% consumers use digital payment every day in Tier 3-6 cities: Report
More than 40 per cent of consumers in Tier 3 to 6 cities use digital payment on a daily basis, while 45 per cent claimed to use it once in two days, a new survey report has said.
“This reflects the frequent usage of digital payments by consumers, even in Tier 3 to 6 locations of the country,” said a report by Chase India on The State of Digital Payments in India. The report identifies the key challenges faced by merchants and consumers in the adoption of digital payment services at the grassroots level.